An Introduction to Tversky and Kahneman’s Judgment under Uncertainty - A Macat Psychology Analysis

Level: leicht
Macat, 2016

Can mental shortcuts cause inaccurate decision making? The video gives a short overview of Tversky and Kahneman’s concept of mental shortcuts humans like to apply when confronted with complex problems and decision making. Three categories of these so-called ‘heuristics' are explained: the representativeness heuristic, the availability heuristic, and the anchoring heuristic.

Subsequently, the availability heuristic is illustrated with an example.

Comment from our editors:

An easy introduction that links to more detailed proprietary analysis. Good, even though of the three mentioned biases only availability heuristic is explained in more detail.